January’s Facebook Experiment

As many of you will know, I’m a big twitter fan both from a personal and business point of view and although my company has had a Facebook page since startup (we are DoDigitalUK).

I usually use twitter as a means of communicating with most of my social network. However, having recently worked with some local businesses on their Facebook pages, I have made it my January mission to engage more actively with Facebook and, perhaps, become as much of a Facebook fan as I am a Twitter follower.

In order to make it a bit more fun and hopefully useful to others, I’m going to work through a number of different ideas and blog about the process. Firstly, I need to do a bit of preparation to get my fan page looking more professional.

Step 1: Fan Page Logo Redesign

The first step was to redesign the fan page logo to make it more relevant and informative.

This was a very simple process that involved firstly researching some Facebook fan pages for ideas.

I then found this great post which gives details of the design process, including useful information on how to work out how your logo will be resized as a thumbnail which can drive you crazy!

Step 2: Creating a Custom Welcome Tab

Next up was creating a simple custom landing page to encourage people to like the page.

I created a simple design in Photoshop, again having conducted some research and using this great Smashing Magazine article , uploaded it to my bluehost server & created an app with facebook developer.

I could have done this with a ready-made app, but wanted to get my head round facebook.com/developer.

This has been a rather steep but quite fun learning curve and is a fairly convoluted process. I’ll put it into a separate blog post / “how to” video (and post on Facebook of course!).

In the future I would like this to be an interactive landing page with clickable links, but this will do for now!

So far, so relatively straightforward and actually quite enjoyable.

Next Steps:
Now for getting on with the more important aspects of sharing interesting content and working harder to engage with people in the same way that I like to do on Twitter.

I’ll keep you up to date with how I get on, although of course, you could become a DoDigital fan on facebook , see for yourself and let me know what you think